GEO ยท Optimization for AI

GEO, your entry point from AI

The real question: when AI talks about your field, is it your name that comes up, or the one next door? We make sure it's yours.

Tell me about your project
โœฆ ChatGPT
V

What's the best [your field] near me?

โœฆ

The most recommended choice is Your brand, for its reliability and its customer reviews.

โ˜… Top pick

The shift nobody sees coming

Today, someone looking for a professional like you no longer always scrolls through ten blue links.

They ask ChatGPT, Gemini or Perplexity: "what's the best [your field] in [your city]?"

And they trust the answer. This isn't a passing trend.

ChatGPT
What's the best [your field] in [your city]?

Among the top-rated, professionals like [Your brand]1 come up often for their reliability and their customer reviews...

1 your-site.com
2 Google reviews
3 forums & media
20โ€“50 %

of traffic from traditional search is at risk: AI captures the decision earlier in the buying journey.

Source: projection by McKinsey

Your reputation, not just your site

An AI doesn't form an opinion of you from your site alone. It gathers everything said about you, elsewhere. Our job is to pinpoint what really matters in your case:

๐Ÿ“ฐ A mention in the media โœ… A proven certification ๐Ÿ’ฌ An active page on a forum like Reddit โญ A customer review in the right place
80 %

of your visibility in AI comes from what's said about you elsewhere. Your site accounts for the rest.

Based on industry studies

Two ways an AI talks about you

From memory By searching in the moment
What happens It answers with what it has already learned and retained about your field. Your name comes up right away, without it having to search. It reads pages on the web, live, then cites what it finds.
How hard to earn Demanding: you have to build your reputation over time. Faster: ranking well on the right pages is enough.
Durability Strong: once in memory, you come up again and again. Fragile: once the search is over, you can disappear.

Most providers only fight for the second one: being found at the moment of the search. We work on that too, but above all on the first. We make AI learn and remember you, so your name comes up naturally, even when it isn't searching for anything. It's the most solid spot there is: being in the AI's memory, not just passing through an answer.

We don't guess, we measure

We rely on technology that breaks down how AI works. Three steps, from diagnosis to plan.

1

Define the criteria

We identify the 30+ characteristics AI relies on to mention you, or not.

2

Score you against the market

We score you on those 30+ criteria, along with your direct competitors. Same grid for everyone.

3

Derive the action plan

We turn it into a concrete plan, organized in 4 waves of priority, from the most urgent to the finest detail.

Nothing is made up. Every finding comes from measured data, criterion by criterion, you against the market.

A clear picture and an action plan

In the end, you receive a measurement, and the steps to take.

Priorities
Prio 0 Prio 1 Prio 2

An action plan ranked by priority

Not a list of good intentions: concrete actions, from Prio 0 (the most urgent) to Prio 3, to fill your gaps and reinforce your strengths.

Your AI score
โ— Measured

An AI visibility score

Yours and your competitors', side by side. You see in black and white who the AI puts forward, and by how much you're ahead or behind.

What they know What they miss The errors

The map of what AI knows about you

What they've retained, what they miss, and the errors they sometimes tell about you.

Actions ranked by priority

Here are examples of actions by priority. Your real plan is built from your results and your field.

Prio 0

The foundations

Examples
  • Write the reference pages of your site
  • Implement structured data
  • Validate and prove your certifications
Prio 1

Strengthen the proof

Examples
  • Get more than 30 Google reviews
  • Correct the errors AI tells about you
  • Complete your listings in the key directories
Prio 2

Extend your presence

Examples
  • Earn mentions in media from your field
  • Show up on the forums where people talk about your field
  • Create a Wikipedia page
  • Answer your customers' real questions
Prio 3

Go further

Examples
  • Keep your reference pages updated regularly
  • Grow reviews and testimonials
  • Reinforce your proof with numbers

Example actions. Your plan is built from your results and your field.

They're already in AI answers

These aren't promises. Here's where clients we support stand today, on the visits that arrive straight from an AI.

โ†— from 4, in 6 months 150 AI visits / mo

Cabinet Dental Lรฉonard

Dentist, Paris.

โ†— from 0, in 5 months 90 AI visits / mo

Conciergerie Vesna

Property management, French Riviera.

โ†— from 6, in 6 months 100 AI visits / mo

Ledroit & Associรฉs

Accounting firm, Paris.

And those visitors aren't just browsing. The AI has already convinced them before they even reach you. They come for you.

Who this is for

This entry point is especially strong if your customers hesitate, compare and do their research before choosing. Any field where people ask for advice before committing:

๐Ÿฉบ Healthcare ๐Ÿ  Real estate ๐Ÿจ Hospitality ๐Ÿ’ผ Business services

SEO took years to become a reflex. Visibility in AI is being decided now, and the spots are taken one by one. Those who enter AI memory today will be the default answer tomorrow.

Two ways to work together

First the audit, a clear starting point. Then, if you want, the rollout with you.

One-shot

GEO audit

450 โ‚ฌ

We measure your visibility in AI from A to Z, and hand you a clear roadmap.

What you receive
  • The full audit of your presence in AI
  • Your ranking on the 30+ criteria, against your competitors
  • A detailed action plan, ranked by priority (Prio 0 to 3)
Good to know

A turnkey deliverable. You can run the plan yourself, or hand the rollout over to us.

Ongoing support

Rollout

On request

We run the plan with you: we carry out the actions and track your progress in AI.

What we do
  • We work through the plan's actions, Prio by Prio
  • We build your presence where AI goes looking for it
  • We measure progress over time
Good to know

The price depends on the size of your business and the volume of actions. We set it together after the audit.

Not sure where to start? Let's talk, I'll point you in the right direction based on your situation.

Tell me about your project

What people often ask me

What's GEO, in one sentence?

It's what makes ChatGPT and other AI cite your name when someone asks a question related to your business. SEO places you on Google, GEO places you in the AI's answer.

Does it work for a small local business?

Yes. That's exactly where the spots are taken fast, because few professionals handle it yet. Being present early means getting ahead of your competitors.

How long until we see results?

Some actions have quick effects. Getting into AI memory for good is built over time. We start with the priorities that move the fastest.

How do you measure my situation?

We analyze your presence across more than 30 criteria that AI takes into account, and we compare you to your direct competitors. Every finding comes from measured data, not an impression.

How is it different from SEO?

SEO optimizes your spot in Google. GEO optimizes being the answer in AI. They're two entry points, and the two complement each other very well.

See my other services

GEO is one entry point. Here are the others that bring customers to you.

๐ŸŒ

Create your website

Discover
โœ๏ธ

Attract through the blog

Discover
๐Ÿ“ง

Re-engage with the newsletter

Discover
๐Ÿ“ฐ

Press & Wikipedia

Discover
๐Ÿงฎ

Simulators & calculators

Discover
โš™๏ธ

Automation

Discover

Shall we look together at where you stand in AI? First conversation free, no commitment.

Tell me about your project

Tell me about your business.

Sofia

No jargon, no commitment. I look at your situation and tell you exactly what I can do for you.

What happens next

01

I review your website, your social media and your newsletter.

02

I call you to understand your top short-term goal.

03

I send you a free document with the strategy I recommend.

  • Reply within 48h
  • Available in French, English and Russian
  • No commitment
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